Date Published: February 13, 2026 | Last Modified: 1 hour ago | 4 minute read by Jeremy Letourneau at Redwater Dodge

The automotive landscape has shifted significantly. While the hyper-inflation of previous years has begun to cool, many buyers still wonder if the value proposition for a pre-owned truck holds up. Jeremy at Redwater Dodge believes the answer is a resounding "Yes", provided you know what to look for and where to shop (here).

Understanding the Current Market: Small Town vs. City Dealers

Market prices are no longer a "one-size-fits-all" scenario. While city dealerships often carry higher overhead costs, leading to steeper price tags, small-town stores like Redwater Dodge operate differently. On average, our pre-owned inventory is priced $1,000 to $2,000 lower than urban competitors. By shopping outside the city limits, you aren't just getting a truck; you’re securing a better deal from the start.

The Power of Certified Pre-Owned (CPO)

When browsing used trucks, the term "Certified Pre-Owned" (CPO) is more than just a label—it's a promise of quality. A CPO Ram undergoes a rigorous, multi-point inspection by factory-trained technicians.

Detailed Inspections: We look at everything from the powertrain to the smallest electronic components.

Warranty Backing: CPO vehicles often come with extended factory warranties that go beyond the standard coverage.

The "Fresh Look": Every CPO truck is professionally reconditioned, ensuring it looks and feels as close to new as possible.

For buyers seeking peace of mind and a reduced risk of hidden mechanical issues, the slight extra cost of a CPO vehicle is a smart investment that protects your wallet from major repair bills down the road.

Why Warranty is Non-Negotiable on Used Rams

Modern Ram trucks are engineered to run "forever," but they are also complex machines. Once a vehicle passes its factory "bumper-to-bumper" coverage, the cost of repairs can escalate quickly. This is particularly true for high-tech transmissions and the advanced electronics that power today's cabs.

A solid extended warranty isn't just a "nice-to-have" add-on; it is a strategic move. By opting for coverage, you could save thousands of dollars on a single repair. When you’re buying used, the smartest move you can make is ensuring your investment is protected long after you drive off the lot.

The Great Debate: New vs. Used

Choosing between a brand-new 2026 Ram and a quality pre-owned model comes down to your priorities:

Choose New If: You prioritize the latest Hurricane engine technology, maximum fuel economy, the longest possible factory warranty, and the absolute lowest maintenance costs.

Choose Used If: You want the best "bang for your buck." Used trucks offer slower depreciation and significant upfront savings while still offering years of reliable life.

Whether you're looking for a Rig Ready Used truck or a brand-new hauler, understanding the value of warranties and local pricing is key to a wise purchase.

Jeremy Letourneau -- Sales Associate at Redwater Dodge

Ready to build a truck that laughs at winter? Visit us at the store or give us a call today.