Date Published: February 20, 2026 | Last Modified: 1 hour ago | 4 minute read by Jeremy Letourneau at Redwater Dodge
When you are in the market for a new truck, the sticker price is only one part of the equation. To truly understand what a vehicle costs, you have to look at the Total Cost of Ownership (TCO). Jeremy at Redwater Dodge hears this question every day: “Is a Ram actually going to save me money in the long run compared to a Ford or a GM?”
The short answer is a definitive yes. Rams are engineered not only for performance but for serviceability. When comparing maintenance costs across the "Big Three," Ram consistently comes out on top for several key reasons.

One of the biggest factors in maintenance expenses is the cost of replacement parts. Whether it’s routine items like brake pads and filters or more complex components, Ram parts are generally more affordable than those found in Ford or GM catalogs. Because Stellantis utilizes a streamlined supply chain for CDJR vehicles, we can pass those savings onto the customer. When your truck is in the shop, a Ram owner is typically looking at a lower invoice for the same class of repair compared to a Ford F-150 or a Chevy Silverado.
Engine architecture plays a massive role in long-term reliability. While the V8 has long been the standard, the industry is seeing a massive shift. Our customers have noted that the Inline 6 engine—found in many of our most popular configurations—has improved immensely over the past few years.
In fact, the data and customer feedback suggest that the Inline 6 architecture actually experiences fewer breakdowns and mechanical issues than the traditional V8 counterparts. The simplified, balanced design of the Inline 6 means less internal friction and fewer moving parts that can fail, leading to a more robust engine that stays on the road longer and costs less to keep there.
A truck is an investment, and Ram ensures you start that investment in the green. Generally, Rams offer a lower MSRP (Manufacturer’s Suggested Retail Price) than Ford or GM, but the savings don't stop at the factory level.
At Redwater Dodge, we take it a step further. Because we are located "off the beaten path"—just outside the city—we don't have the massive overhead of city-center dealerships. This allows us to offer massive upfront discounts that city dealers simply can’t match. We believe that being a few minutes away should save you thousands of dollars.
Value isn't just about spending less; it’s about getting more. When you compare a Ram to a Ford or GMC at a similar price point, the Ram almost always offers an elevated interior and more tech options. While other brands might charge you a premium for "luxury packages," Ram integrates more features into our standard and mid-trim levels. You get a more capable, more comfortable, and more tech-forward truck for the same—or even less—money.
A little-known fact in the industry involves how brands are structured. For example, GM’s connection to Cadillac often results in "luxury surcharges" or extra taxes on certain vehicle tiers and parts. Because Ram focuses on being the "Truck Authority," we don't carry that baggage. There are no hidden luxury brand taxes here; you pay for the quality of the truck, period.
Q1: How does the Ram warranty compare to other truck brands?
A1: Ram offers a competitive 5-year/100,000-km powertrain warranty, ensuring that your most critical components are protected long after you drive off the lot.
Q2: Does Ram have a better trade-in value than Ford or GM?
A2: Due to the high demand for the Inline 6 and Cummins diesel engines, Rams hold their value exceptionally well in the secondary market, especially in regions like Alberta.
Q3: Can I customize my Ram maintenance plan?
A3: Yes! We offer tailored service contracts that allow you to prepay for maintenance at today’s rates, shielding you from future inflation on parts and labor.